Privacy and cookies

Last updated: 12 October 2026

This notice explains how blonde.travel handles personal data and cookies. The website is operated by blonde.travel. Privacy questions can be sent to olga@blonde.travel.

Information we process

Our hosting and security services process basic technical information, such as IP address, requested page, browser details, timestamps, and security events. This is necessary to deliver the website, prevent abuse, diagnose faults, and keep the service secure.

If you contact us or submit information through a site feature, we process the details you provide so we can respond or operate that feature. Please do not send sensitive personal information through public comments.

Analytics

We use Google Analytics 4 through the official Site Kit by Google plugin to understand how visitors use our travel stories. Where analytics tracking is permitted, it may collect page views, engagement events such as scrolling and outbound link clicks, device and browser information, and approximate location derived from an IP address. We do not use a logged-in User-ID.

Analytics collection is subject to Google’s regional consent controls. For visitors in the European Economic Area, Switzerland, and the United Kingdom, Site Kit blocks Analytics tracking unless consent is available. This site does not currently display a separate analytics choices banner. You can limit or delete cookies through your browser settings without reducing the website’s functionality.

We also use Microsoft Clarity to see how visitors use our website through behavioural metrics, heatmaps, and session replay, so that we can improve our stories and the way the site works. Clarity captures website usage data, such as the pages you view, clicks, scrolling, and pointer movement, together with device and browser information, using first- and third-party cookies and other tracking technologies. Clarity masks sensitive content, such as numbers and email addresses, and does not record what you type into form fields. By using our site, you agree that we and Microsoft can collect and use this data. For more information about how Microsoft collects and uses your data, read the Microsoft Privacy Statement.

For visitors in the European Economic Area, Switzerland, and the United Kingdom, Clarity sets no cookies unless consent is available. Each page view is then recorded on its own and is not linked to your other visits.

Cookies

  • _ga and _ga_* may distinguish visits where Google Analytics tracking is permitted.
  • _clck and _clsk are Microsoft Clarity cookies set on blonde.travel. They recognise a returning browser and connect page views into a single session.
  • CLID, MUID, MR, SM, and ANONCHK are third-party Microsoft cookies used by Clarity. MUID identifies a browser across Microsoft sites, and Microsoft also uses it for advertising, site analytics, and operational purposes.

Your browser controls can block or remove these cookies. Blocking analytics cookies does not reduce the website’s functionality.

Service providers and transfers

Amazon Web Services provides website hosting, content delivery, storage, security, and operational email services. Google provides analytics through Site Kit where tracking is permitted under applicable regional controls. Microsoft provides behavioural analytics through Clarity. These providers may process data outside Luxembourg or the European Economic Area under their applicable contractual safeguards. Read the Google Privacy Policy, Microsoft Privacy Statement, and AWS Privacy Notice for more information.

Third-party content embedded in an article, such as an Instagram post or video, may contact that provider when it is displayed or used. Its provider’s privacy terms apply.

Retention

Operational logs are retained only as long as reasonably required for security, troubleshooting, and legal obligations. Google Analytics event-level data is currently retained for two months and user-level data for up to 14 months. Aggregated reports may remain available for longer. Microsoft Clarity keeps session recordings for 30 days, and heatmaps and aggregated data for up to nine months. Messages and submitted content are kept only as long as needed for the purpose for which they were provided and any applicable legal obligation.

Your rights

Depending on the circumstances, you may ask to access, correct, delete, restrict, or receive your personal data, or object to processing. Where processing relies on consent, you may withdraw it at any time without affecting earlier lawful processing. Contact olga@blonde.travel to make a request.

You may also lodge a complaint with Luxembourg’s data protection authority, the Commission nationale pour la protection des données (CNPD).